
LG OLED65C4PUA C4
$1,496.99
The LG OLED65C4PUA is a compelling choice in the TVs market. With 1,892 Amazon ratings averaging 4.8/5 stars, it has proven itself with real buyers. OLED evo with 30% more brightness than C3.
Compare LG OLED65C4PUA C4 and Sony XR 75X90K BRAVIA Full side by side with the specs buyers actually care about, a cleaner breakdown of strengths and tradeoffs, and a clearer verdict on which model fits different priorities.

$1,496.99
The LG OLED65C4PUA is a compelling choice in the TVs market. With 1,892 Amazon ratings averaging 4.8/5 stars, it has proven itself with real buyers. OLED evo with 30% more brightness than C3.

$1,298.00
The Sony XR-75X90K is a compelling choice in the TVs market. With 2,187 Amazon ratings averaging 4.6/5 stars, it has proven itself with real buyers. Full Array LED with local dimming.
The table below puts the core differences in one place so buyers can quickly compare the display, performance, battery, connectivity, and value details that matter most. Highlighted cells mark the stronger value-oriented spec on each row.
| Spec | LG OLED65C4PUA C4 | Sony XR 75X90K BRAVIA Full |
|---|---|---|
| Screen Size | 65 Inches | Winner75 Inches |
| Resolution | 4K (3840x2160) | 4K |
| Display Technology | OLED evo | Full Array LED |
| HDR | WinnerDolby Vision | — |
| Refresh Rate | Winner144 Hz | 120 Hz |
| Brightness | Winner1300 nits peak | — |
| Local Dimming | — | WinnerLocal Dimming |
| Smart Platform | webOS 24 | Google TV |
| HDMI Ports | Winner4 x HDMI | — |
| HDMI Standard | WinnerHDMI 2.1 | — |
| Model Year | 2024 | 2022 |
| User Rating | 4.8/5 | 4.6/5 |
| Current Price | $1,496.99 | Winner$1,298.00 |
| Model | OLED65C4PUA | XR-75X90K |
| Ports | Winner4 (all HDMI 2.1 48Gbps) | 4 (2x HDMI 2.1) |
LG OLED65C4PUA C4 vs Sony XR 75X90K BRAVIA Full should be judged on panel tech, screen size, HDR support, smart platform, and how much performance you get for the asking price.
TV shoppers who care about picture quality usually look at Mini-LED/QLED/OLED class differences, gaming readiness, and whether the room is bright or light-controlled.
It also matters whether you are optimizing for cinematic impact, console gaming, or getting the strongest value for everyday streaming.
Winner: Sony XR 75X90K BRAVIA Full
Sony XR 75X90K BRAVIA Full is the better bang-for-your-buck winner on this page because it comes out ahead on more of the specs and value signals that matter most for buyers shopping this category. It wins here because it comes out ahead on screen size, comes out ahead on local dimming, costs less right now.
LG OLED65C4PUA C4 is the stronger pick if you want the larger-screen, more theater-style setup with its 65 Inches panel and OLED evo display class. Sony XR 75X90K BRAVIA Full makes more sense if you care more about keeping cost and size in check, because it lands at a meaningfully lower current price point while still giving you a 75 Inches 4K TV. For most shoppers, the real decision is premium big-screen impact versus value-oriented everyday viewing.
Use the side-by-side table first, then open the deeper review pages if you want more context on setup, long-term ownership, and which model is the smarter buy for your exact priorities.